Contact Management and CRM Application Solutions

Customer relationship management (CRM) is a term that refers to practices, strategies and technologies that companies use to manage and analyze customer interactions and data throughout the customer lifecycle, with the goal of improving business relationships with customers, assisting in customer retention and driving sales growth.
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Brilliant Services

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▶ Increased partner productivity
▶ Improved service efficiency
▶ Consistency and accountability
▶ End-user satisfaction
▶ Transparent partner relationship
▶ Quality improvement
▶ Improved profitability
▶ Enhancement of corporate and brand Image

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Features

NexGen Customer Relationship Management Solution is a profit maximizing approach to business for delegating corporate responsibility to partners while ensuring customer satisfaction and ensuring a win-win situation for all partners.

Benefits

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Better Client Relationships

The more you know, and remember, about clients (or customers) the more your clients know you care about them.


Enhanced Communication

CRM makes it possible for any employee to provide the same high level of service, by having access to the same customer data. After all, even if your customers have a single, main point of contact, there’s a good chance that at some point that contact may not be available.

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Greater Staff Satisfaction

The more knowledge your employees have the more empowered and engaged they are. Having an accurate and up-to-date CRM that everyone uses and has access to helps employees solve client problems. Doing so makes employees and clients happy.
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Improved Efficiency in Serving Clients

Again, the more you know about clients, the better able you are to serve them. If everyone is using the CRM to record their customer interactions, EVERY client interaction, then others' are able to serve the client with the knowledge of what has been previously discussed with the client.

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Improved Customer Service

Your time is valuable, but so is your customers’ time. And, should your customers experience a problem that needs resolution, they’re going to be unhappy unless that problem can be taken care of quickly.

Increased Revenue and Profitability

Once everyone learns, and uses, the CRM productivity increases, sales cycles decrease, you have the ability to provide additional products and services to clients and client satisfaction increases.

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Cost Savings

While the start-up of CRM software is expensive and time-consuming, over time the benefits far outweigh the costs. Members of the sales team are able to better schedule meetings with prospects in the same geographic area.

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Automation of Everyday Tasks

Completing a sale is never as easy as just getting a customer to agree to commit. Along with the surface details of any sale, there are hundreds of smaller tasks that must be completed in order for everything to function properly.

Less Client Attrition

When a client is engaged with only one member of a professional services firm, the risk of attrition is 40%. When five or more partners are involved in a client relationship, the risk of attrition falls to less than 5%.

Improved Informational Organization

The more you know about your customers, the better you’ll be able to provide them with the kind of positive experience that really pays off. Everything that they do, and every interaction that they have with your organization needs to be identified, documented, and recorded.

Optimize Marketing

With the help of CRM, you will be able to understand your customer needs and behavior, thereby allowing you to identify the correct time to market your product to the customers.

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Maximize Upselling and Cross-Selling

A CRM system allows up-selling which is the practice of giving customers premium products that fall in the same category of their purchase. The strategy also facilitates cross selling which is the practice of offering complementary products to customers, on the basis of their previous purchases.